Google Woos Film Industry With Magic Ball Of Data… For A Fee

Quantifying Movie Magic with Google Search – Think Insights – Google

Oh the big, misspelled giant that is Google, at it again. This time they have placed their laser focus on the cornerstone of the movie industry…the marketing department.

Well armed with a nifty “white paper” which, none too coincidentally links Google’s paid search with projecting potential revenue. Cute. See through, but cute.

I would wager there is another “white paper” somewhere on one of the sprawling Google campuses that says: “Hey, film studios buy a LOT of paid search, let’s make a white paper that tells them they can predict the future if they buy more.”

Not a bad idea, I think.

Check it out over at Google.

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